In 2005, BolognaFiere Group entered the China market by establishing a representative office in Shanghai. In 2007, BolognaFiere China Ltd. was established which is a wholly-owned subsidiary of BolognaFiere Group with its location in Shanghai. It is fullyresponsible for the business of BolognaFiere Group in the mainland China, Hong Kong, Macao and Taiwan. Currently, BolognaFiere China has more than 40 full-time staffs.
BolognaFiere China organises and co-organises fairs and projects in China. Meanwhile, It offers professional services to Chinese enterprises that participate in Italian international large-scale exhibitions around the world, including exhibitor application, delegates arrangement, onsite assistance, etc. It also provides consulting services to the Italian enterprises aiming at developing business in China market as well as implements many Italian activities and events in China.